How SMS credits work
SMS in Kindly are billed using credits. The total cost of a reminder depends on three simple factors:
-
Destination country: each country has a fixed credits per SMS value.
-
Your plan: your plan determines the price per credit.
-
Message length: longer messages can be billed as multiple SMS parts.
Credits per country
The number of credits per SMS depends on the recipient’s country. For the full and always up-to-date list, see the country table at the end.
Message length (160 character rule)
An SMS message is billed in parts. As a rule of thumb, up to 160 characters is billed as 1 SMS. If your message is longer than 160 characters, it is split into 2 or more parts, and each part consumes credits.
Don’t worry: your customer still receives one SMS message — it may simply be billed as multiple parts.
Where to find pricing
The price plans (and therefore the price per credit) can be managed under Kindly > Account.
Example calculation
Here’s a simple example:
-
Destination: United States (1 credit per SMS)
-
Price per credit (based on your plan): $0.023
-
Message length: 170 characters → billed as 2 SMS parts
Total cost: 1 credit × $0.023 × 2 parts = $0.046 per reminder
SMS credit costs by country (table)
|
Country |
Credits per SMS |
|---|---|
|
🇦🇹 Austria |
8 |
|
🇦🇺 Australia |
3 |
|
🇧🇬 Bulgaria |
10 |
|
🇨🇦 Canada |
1 |
|
🇨🇭 Switzerland |
5 |
|
🇩🇪 Germany |
6 |
|
🇩🇰 Denmark |
6 |
|
🇪🇸 Spain |
5 |
|
🇬🇧 United Kingdom |
4 |
|
🇮🇹 Italy |
6 |
|
🇯🇵 Japan |
6 |
|
🇱🇮 Liechtenstein |
3 |
|
🇳🇱 Netherlands |
9 |
|
🇳🇴 Norway |
7 |
|
🇵🇹 Portugal |
4 |
|
🇸🇪 Sweden |
7 |
|
🇸🇮 Slovenia |
10 |
|
🇺🇸 United States |
1 |
|
🇿🇦 South Africa |
6 |
